Introduction
You guys have all heard this on the radio – “Hey free seminar on how to flip houses with no money down. Seats are limited and going fast. HURRY!” Let me tell you the content of the seminar to save you 2-3 hours of your life. You guys know me by now; I’m a hustler entrepreneur and always looking out for the next get rich scheme financial independence. Man, just typing that sentence made me feel dirty. This reminds me of when I was a kid and got mailed a chain letter. You remember the ones – Print out this “letter,” and send $10 to the 10 names on this list and add your name to the bottom. I was THIS close to doing it, but because I was just a kid, I couldn’t drive myself to a Kinko’s nor did I have the money to even print copies. Wait. Where was I? Oh yeah, flipping houses.
Real Estate License
For the longest time, I wanted to be a realtor for some reason. It’s probably because every realtor I’ve worked with have driven really nice cars. Therefore, I just assumed they must be doing really well for themselves. Anyway, I think to get your realtor license, you just need to take 2 weeks of classes, pass some tests, and then find a realty business to work for. Eventually, you get big enough, you branch out and open up your own firm and hire your own realtors to do the work. Sounds easy enough right? I think the main reason why I never became one was that I didn’t want to waste my weekends showing people homes. I did however attend a 1 hour session on the steps to become a realtor, and after the info session, I decided it wasn’t the career path I wanted to pursue.
Flipping Homes
I don’t remember how the topic of flipping houses came up; I think my IRL buddy told me a friend of his had been successful doing it. Then one day, I spent hours Googling the topic, and found out there was a real estate association in my area. I went on to their web site and attended a free session with my buddy on a rainy Saturday afternoon. The session had a guest speaker, a guy who had been flipping houses for years now. He basically gave us the rundown, which I will share with you now. By the way, during the class, I looked around at the other 20+ people there. I don’t want to stereotype anyone here, but these people looked like people you’d see at the slot machines in a casino. It was mostly older people; no one there had on a suit unless you count a track suit a suit. You get the picture here. So here’s the ecosystem:
The Wholesaler
First off, you don’t buy houses on Redfin or MLS. You have to find “desperate” sellers to get the deals. These are sellers who would gladly sell the house for 50% of face value. Now you’re thinking – who the hell would do that? Examples – let’s say someone dies and the kids are fighting after the estate; they just want the house to be sold fast so they can split the money. Let’s say the owner lives out of town and the house has 5 feet high grass, and they just want nothing to do with the house anymore. Let’s say the house was won after a nasty divorce and the person wants to just get rid of it. Before you think I’m nuts or these people are nuts, IT DOES HAPPEN. Trust me. Surely you’ve seen signs on the road, “We buy houses. Call xxx” Who do you think put that there? Well, a wholesaler did!
Now where and how do you find these “desperate” sellers? Well, for one, the road sign. You could go down to the county clerk’s office and ask for all home owners and their current address. You could drive around and look for houses with 5 feet tall grass – mail them a letter and it’ll probably be forwarded to the out of state homeowner. Try Craigslist or FSBO (For Sale By Owner). Hey, I didn’t say it was easy.
So let’s say you were able to find a “desperate” seller. You guesstimated that his house was worth $200K, but you talked him into selling it for $140K CASH. Now did I just make up those numbers? No, there is a formula, which I have forgotten, but you have to factor in a couple of things. Let’s say you paid $140K for the house. Then you factor in $20K of costs to fix up the house to make it worth $200K. That means you’ve spent $160k and will sell it for $200K for a profit of $40K, which is a 20% margin (40/200.) Now 20% margin is actually not the target margin you want. I believe you want this to be about 30%. Now try to remember some algebra and work backwards. You get the picture. But what if you don’t have $140,000? Easy. Because you are a wholesaler, you don’t need money up front. Your job was to find the “desperate” seller. You now need to find a flipper who will buy the house for $145,000. See what happened there? You just made $5,000.
The Flipper
The flipper’s job is to buy the house for $145K. Then find contractors to fix up the house for say $15K, and then resell it for $200K. This is the role I wanted to play. I didn’t want to be a wholesaler making cold calls and doing all that tedious work for $5K. I wanted to make the $40K by fixing and flipping. Of course flipping also increases risk – what if it costs $30K to fix up instead of your estimated $15K? What if the market falls and you can only get $190K for the house? That’s why you wanted the 30% margin target, for these unforeseen circumstances. But what if you don’t have $145K? Easy. That’s where ‘private lending’ comes into play. Sure, you could go borrow money from the bank, but this will dig into your profits. Plus, this may take some time. Time is of the essence since you don’t want the ‘desperate’ seller to change his mind. This is where rich friends and family come into play. Don’t have any of them either? Become a smooth talker. Find someone who has say $500K in a bank earning 2% interest. Convince them to let you borrow the money instead for say 6 months and you’ll give them 5%. Hey, I didn’t say it was easy.
Other role players
Don’t want to do either of those but you’re good at laying down hardwood? Well, those flippers most likely don’t know how to lay hardwood, so attend those associations to get some work. Or better yet, if you’re a realtor, well here’s your chance to get some leads.
Scaling up
Like any MS method, you always want to know how you can scale up. In real estate, it’s pretty easy. Commercial buildings perhaps? Buy land and build a house from scratch? Or just buy more expensive homes… a $1M home that you can fix and flip for $1.5M.
Conclusion
So there you have it. This is the ‘flipping houses’ get-rich scheme. I still want to go down this route one day, but just haven’t put in the time and effort to get started. As you can see, similar to MSing and reselling, there is a low barrier to entry. Anyone can do it if you put in the time. You just have to get up off your ass to do it.
I started wholesaling in January to help fund extra rental properties. When I go to a closing I feel like I’m just pretending to be a real estate investor, but with 5 houses under my belt this year it has really helped move my financial goals along.
Man, I had no idea I had so many readers in real estate. What has been your best method to find ‘desperate’ sellers so far Heather?
I pay a service to send out marketing letters for me. They pull a list of owners with at least 30% equity who don’t live at the house in question. Each month they send a different mailing piece (postcard, yellow letter, 4th of July card, etc.) to the same list. Different people respond to different mailings. After 6 months you refresh your list and start over again.
Ah very nice. That expense may be worth it then. I just didn’t want to be the one doing all that. How do you find the flippers once you’ve locked down a seller?
With a regular job I didn’t have the time or the desire to figure out how to be a good marketer as well. They handle it for me so I can focus on other things. I’ve found my end buyers by networking at local real estate groups and on biggerpockets.com. Probably the most profitable way is to buy the house and then list it on the MLS with an agent because your buyer pool is much larger. I’m still still scared about spending this much money, though, so I will often take less money from a flipper who can pay me cash fast instead of waiting a month or two for it to sell on the MLS.
this doesnt make any sense… due to the prevalence and awareness of realtors, their ad boards being all over the place, nearly to the point of being shoved down your throat – why wouldnt a “desperate” seller get an agent and list it on the MLS etc themselves? even if they wanna sell quickly and at a loss, they are much more likely to find a higher priced offer going that route.
BW, you are assuming 100% of people are rational people.
There are lots of reasons people don’t want to list with a realtor.
– They are hoarders, dirty, etc. and don’t want pictures of their house on the internet or people walking through to look at it.
– They had a bad experience with realtors in the past and refuse to use them again.
– They need money quickly to pay off another debt, prevent foreclosure, etc and can’t wait for a traditional sale.
– They have a package of houses and would prefer to sell them as a group.
It doesn’t have to be desparate sellers. It can also be sellers who value quickness and simplicity more than getting top dollar.
The desperate seller thang happened in our family last year. My mom died and left her house (Florida) to my daughter (Texas). My daughter didn’t want to deal with it and sold it for $75K under market value. Ugh. Thanks for a great post though! I have thought about doing this….not only for making the profit, but while you’re fixing up the Flip, you’re earning points at Home Depot, etc.
Sorry to hear about your mother’s passing.
Thanks for the comment though to prove there are ‘desperate’ sellers out there. Finding them is the hard part.
did she go thru a realtor? private listing/deal like to a neighbor? sold to a wholesaler/flipper?
She sold through a regular realtor.
I’ve attended dozens of these seminars and paid thousands of dollars for books and courses, and this article just about sums up all of them. Another source of properties, and probably the biggest one other than desperate sellers, is bank foreclosures.
In today’s seller’s market, it’s very difficult to find a good deal. I’ve seen houses that needed $25k in repairs sell for fixed-up market value. How that buyer intends to make any profit is beyond me!
In addition to MS, my wife and I hold rental properties and do some flips. It can be lucrative but you really have to be careful with estimating repair costs and resale value accurately. I’ve found that our MS has really helped our credit lines increase as we are constantly using them and paying them off quickly.
And by the way, anybody reading this who has $500k sitting in the bank, I can definitely pay you 5% interest. 🙂
Thanks for the comment. Good point about foreclosures. I heard you want to get them pre-foreclosure though since it’ll be a faster sell. Foreclosures may take too long to process through (prob state dependent).